Upload Live


Creative Director

Brand Identity, Typography
About This Project

Upload Live is a training product designed by Freeformers, a digital transformation company. I designed the inaugural event identity which was hosted by Barclays. We placed an ad in Metro and the event was fully subscribed within 48 hours.

I worked with animator Johnny Luu to create an animation to promote the event. I wrote the script, made the storyboard and all the graphics and Johnny made it a all move and make sense.

The day was an incredible success and I’m now working with Freeformers on an ongoing basis.

Brand Identity, Brand Manual, Creative direction, Design